05

Apr

Coach Michael B. Jordan announces capsule collection in collaboration with Blue the Great

Coach x Michael B. Jordan'Blue The Great: The Art of Collaboration'

Coach Coach announces a new collaboration “Coach x Michael B. Jordan” with actor, producer and coach men's ambassador Michael B. Jordan. The capsule collection, dubbed'Blue the Great: The Art of Collaboration', is with coach, Jordan, and his friend, LA-based artist and painter Blue the Great. Realized by the partnership of. The collections and campaigns use the coach's heritage as a canvas to reshape the concept of “inclusion” in art and the creative community as a whole by highlighting the importance of collaboration and friendship between the two artists. doing. Inspired by Jordan's approach to style and contemporary artistic expression in blue, his collection of ready-to-wear, footwear, bags and accessories is an all-gender collection of coaches' craftsmanship heritage and sportswear and streetwear. It will be announced as a limited edition by fusing the clothing. In the collection, the coach's iconic code “Signature Pattern” and the dinosaur “Rexy” have been updated with the blue trademark “Mummy Wrap Art”. The “C” logo and lexi motif wrapped in a bandage like a mummy are colorful, in addition to the popular silhouette tote bag and backpack, the popular “beat saddle” as a women's bag, and a belt bag with a unisex design. We have a wide variety of items such as giftable leather accessories. Wear such as hoodies and T-shirts featuring Lexi are also must-have items in this collection. Recycled materials are used for the colorful canvas tote bag, which is available in all four colors. To showcase this collection, a campaign will be unveiled by Shaniqwa Jarvis, a number of coach collaborators. Jordan, Blue and friends, beauty and lifestyle influencers Khat and Frank Brim, artist Lindsay Dawn, artist Tori Kirihara and more. The portrait of is exhibited in the "Open Door" art gallery, and the story transforms this formerly "exclusive" place into a place to connect with collaboration and authenticity. Inspired by the “inclusive” and “optimistic” spirit of New York and coaches, the brand highlights up-and-coming talent and more acclaimed artists as it tells its story. The tradition of Stuart Vevers, the coach's creative director, said: "We've worked with Blue on the Spring 2021 campaign and we're very happy to partner with him and Michael on this special collection. Michael and Blue are happy to partner with each other. While respecting each other's approach as an artist, they have fostered a wonderful friendship. The combination of the two brings originality, unprecedented aspects and important implications to the collection. "Blue Says: "I've been painting since I was little. It's crazy and the most exciting to be able to add my style to an iconic brand like a coach. It's always exciting when art and fashion are mixed. It will happen. "EDITORIAL CREDIT: Coach x MBJIMAGE CREDIT: © 2021 Shaniqwa JarvisYOUTUBE LINK: https://youtu.be/aCMztQwok50SOCIAL MEDIA: @Coach; #CoachNY #CoachxMBJ; @michaelbjordan #MichaelBJordan; @bluethegreat KhatBrim; #FrankBrim @lindsaydawnstudios #LindsayDawnStudios; @torikirihara #ToriKirihara [Contact for readers] Coach Customer Service Japan 0120-556-936 (printed) 0120-556-750 (online) www.coach About .com Coach Coach is a global fashion brand founded in 1941 in New York. Inspired by the vision of creative director Stuart Vevers, the openness and courageous spirit of our hometown of New York, for a long time to be yourself. We will make beautiful things that are loved. Coach is one of the brands owned by Tapestry Inc. Tapestry is listed on the New York Stock Exchange under the ticker symbol TPR.
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コーチ、マイケル・B・ジョーダン ブルー・ザ・グレートとのデザインコラボレーションによるカプセルコレクションを発表