04

May

Coach Announces Fall 2022 Collection “Somewhere in America” at Live Runway Show

The coach will hold a runway show of the Fall 2022 collection by Stuart Vevers in New York on February 14th (before dawn on the 15th of Japan time) under the theme of "Somewhere in America", an imaginary suburban town where the coach is located. bottom. The show was also broadcast live on the official Instagram and YouTube channels of the coach, giving us a nostalgic feeling for our hometown and a reminder of the common experience that connects us and the nostalgia for the American story.

The Fall collection unravels a new chapter in Vivers' vision for his American heritage, infused with next-generation optimism and attitude. In this collection, coach's essence items such as shearling and leather outerwear create an exquisite contrast with romantic lace, crochet dresses, pop neon colors and leatherwear inspired by 70's leather bar chairs. He showed that coaches continue to play an important role in forming the American-style legacy. In addition, Vivers has modernized the outerwear of the archive with shearing as a homage to Bonnie Cashin, the coach's first head designer, and updated and announced the coach's "sling" bag announced in 1964. The show also featured items printed with their rough, expressive artwork in collaboration with graffiti artist Mint & Serf. The runway show on Valentine's Day at Basketball City on the Lower East Side of New York was represented by a color palette depicting the coach's heritage, with a soundtrack remixed with 70's romance and 90's grunge. Set in the image of a suburban town in the United States. Designed to evoke memories of old-fashioned American streets, a set that depicts the everyday lives of the people who live in the city tells a story that stirs our imagination, while the next generation tells it. I am entrusted with the idea that it will be rewritten according to the current era. Vivers said: "My collection often starts with emotions, but in this Fall, those emotions were'love'. To express this feeling, the collection explores the tension between romance and toughness. I revisited the coach's heritage. I like the idea of ​​creating a nostalgic world somewhere in America through a widescreen lens, where the energy of the present era and always me. There's a mix of nostalgia for inspiring pop culture. ”Vivers has unveiled his latest collection among the audience, Megan Thee Stallion, Wisdom Kaye and Noah. Noah Beck, Tommy Dorfman, Rina Sawayama, Rickey Thompson, Angus Cloud, Amrit Kaur, Aria Chanel Alyah Chanelle Scott, Reneé Rapp, Gavin Leatherwood, Kelvin Harrison Jr., Quincy Brown, Elsa Majimbo, Ava Max, Charles Melton, Bob the Drag Queen, Japanese Breakfast, Jasmin Savoy Brown , Ella Purnell, SG Lewis, Quen Blackwell, Aquaria, Beaujangless, Ty Sutherland, Linax, Hari・ Hari Nef, Richie Shazam, Brian Bo Bryanboy, Elsa Hosk, Xenia Adonts, Tina Leung, Amy Lefevre, Justine Mae Biticon, Lindsey Celebrities such as Lindsay Vrckovnik, Taylor LaShae, Young Emperors, Mia Regan, Kemio, Michi, and other major editors. There were stylists, global influencers, and so on. Following the Fall 2022 show, this week's Coach TV short, produced in collaboration with Amber Schaefer and featuring a family of coaches including Megan Thee Stallion, Ricky Thompson and Noah Beck. The film series will also be released. Filmed in a “backstage studio” inspired by a set of nostalgic American movies and TV shows, the series sneaks into a house in a suburban town that coaches imagine and takes a different view of the Fall 2022 world. It is something to introduce. The coach also collaborated with the Marquee Marauders Club to create a limited edition figure series modeled after the inhabitants of “Coachville” dressed as the coach family. EDITORIAL CREDIT: CoachYoutube LINK: https://m.youtube.com/watch?v=bJIYq29ZEqYIMAGE CREDIT: Courtesy of CoachIMAGE CREDIT – RUNWAY LOOKS: Courtesy of CoachIMAGE CREDIT – FRONT ROW + BACKSTAGE: BFA http://bfa.com/events /34004/share/coach_fall22_brhttp://bfa.com/events/34007/share/coach_fall22_sdhttp://bfa.com/events/34005/share/coach_fall22_nrhttp://bfa.com/events/34006/share/coach_fall22_bfSOCIAL MEDIA: @Coach; #CoachNY # CoachFall22 [Contact for readers] Coach Customer Service Japan 0120-556-936 (printed) 0120-556-750 (online) www.coach.com About coaches , A global fashion brand founded in 1941 in New York. Inspired by the vision of creative director Stuart Vevers, the openness and courageous spirit of our hometown of New York, for a long time to be yourself. We will make beautiful things that are loved. Coach is one of the brands owned by Tapestry Inc. Tapestry is listed on the New York Stock Exchange under the ticker symbol TPR.

コーチ、Fall 2022コレクション “Somewhere in America” をライブのランウェイショーで発表